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Ten years later, what has become of MBS’s Vision 2030 project?

The crown prince is now grappling with the high cost of his ambitions and appears to be adopting a more pragmatic approach.

Ten years later, what has become of MBS’s Vision 2030 project?

The design plan for the parallel structures 500 meters tall, collectively known as The Line, was shown in a photo released by Neom on July 26, 2022. (Credit: Neom/AFP)

Ten years ago, then Defense Minister Mohammad bin Salman (MBS) unveiled an ambitious plan to achieve economic diversification and national transformation in Saudi Arabia. He set out to turn the kingdom into a business, tourism, and entertainment hub, breaking with its long reliance on oil and Wahhabi ideology that had defined it for decades. The idea was to attract visitors to concerts, luxury hotels, and vast futuristic developments, all under the banner of Vision 2030. Dig deeper Bernard Haykal: Saudi Arabia has ambivalent feelings toward Israel The then 30-year-old prince first set out the plan in an interview with al-Arabiya on April 25, 2016, speaking to both the international community and Saudi Arabia’s youth, where 70% of the population is under 35. He then set about promoting the project to foreign decision-makers, many of...
Ten years ago, then Defense Minister Mohammad bin Salman (MBS) unveiled an ambitious plan to achieve economic diversification and national transformation in Saudi Arabia. He set out to turn the kingdom into a business, tourism, and entertainment hub, breaking with its long reliance on oil and Wahhabi ideology that had defined it for decades. The idea was to attract visitors to concerts, luxury hotels, and vast futuristic developments, all under the banner of Vision 2030. Dig deeper Bernard Haykal: Saudi Arabia has ambivalent feelings toward Israel The then 30-year-old prince first set out the plan in an interview with al-Arabiya on April 25, 2016, speaking to both the international community and Saudi Arabia’s youth, where 70% of the population is under 35. He then set about promoting the project to foreign decision-makers, many...
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