The headquarters of the World Intellectual Property Organization (WIPO) of the United Nations in Geneva, Switzerland, on May 24, 2024. (Credit: Fabrice Coffrini/AFP)
Ingrid Sader is busy in her Beirut apartment. She recently began small-scale sales of a homemade dessert based on a traditional Japanese recipe, which she hopes eventually to export. When she is not pulling trays out of the oven, the entrepreneur is immersed in the paperwork of setting up her company and registering her product’s trade name.“So far, it’s easier than I expected,” she said. “The trademark registration system in Lebanon was established in 1924, during the French mandate, and it is not very restrictive,” said Amal Abdallah, managing director of Saba for Intellectual Property in Lebanon, one of the leading firms in the country and the region specializing in the field.But things could soon change.Since the start of the summer, the firm has been preparing its clients for the possibility that the country will adopt the Madrid...
Ingrid Sader is busy in her Beirut apartment. She recently began small-scale sales of a homemade dessert based on a traditional Japanese recipe, which she hopes eventually to export. When she is not pulling trays out of the oven, the entrepreneur is immersed in the paperwork of setting up her company and registering her product’s trade name.“So far, it’s easier than I expected,” she said. “The trademark registration system in Lebanon was established in 1924, during the French mandate, and it is not very restrictive,” said Amal Abdallah, managing director of Saba for Intellectual Property in Lebanon, one of the leading firms in the country and the region specializing in the field.But things could soon change.Since the start of the summer, the firm has been preparing its clients for the possibility that the country will adopt...
